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iCreate Gets First Commission

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We’re proud to witness BBC’s first strand commission utilising iCreate, the Spotlight idea management solution we’ve customised for use specifically for the BBC:

Idea flow_digital

Myers introduced Walker and Churchill to the Factual Formats Lab for development work necessary to secure the commission.

Walker, who is BBC Bristol editor of learning, described his experience of BBC iCreate as a place where “ideas really get heard.”

Churchill who works with the BBC Political unit added: “Until BBCiCreate came along, there was no outlet for ideas for those who didn’t already work in TV production.”

Ailsa Orr, head of BBC Production’s Innovation Unit and responsible for BBC iCreate said: “BBC iCreate now gives us the ability to bring staff from different parts of the BBC together, source initial program ideas from a wider pool and win more business.”

Launched at the beginning of 2013, BBCiCreate has over 1900 active users with 300 ideas generated to date.

Read more at The Hollywood Reporter website here.

 

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