What is Idea Management?

So what is idea management anyway?

Managing ideas may seem a strange concept to some. Do ideas need to be managed? Surely if someone has a great idea they will tell the boss and it will be seized upon and implemented straight away. And if it’s not implemented it means it was a rubbish idea anyway, right?

Sadly not true, all too often ideas get lost, remain unspoken and forgotten about. Generating ideas is generally not a problem for most companies, but managing the ideas is. This is where idea management comes in….

Idea management puts a structure to the process of collecting and capturing ideas within an organisation or community. It provides a central place where ideas are stored and can then be evaluated and analysed. The best ones are then chosen to be developed further – and hopefully be implemented and become reality.

In short, idea management makes sure ideas don’t get lost and that good ideas can be identified and developed and receive the attention they deserve.

Take a look at our overview of the idea management process below. For more detail view our guide to the innovation process or download our manual to your First 90 days of idea management.

Here are some recommended resources:

Beginners Guide eBook

New to Idea Management? Download our free eBook ” A beginner’s guide to Idea Management”

Covered in the guide :
- SaaS and Cloud Computing
- Crowdsourcing
- employee engagement

Idea Spotlight Overview Video

Interested in learning more about Wazoku’s “Idea Spotlight”? This brief video will take you through some of Idea Spotlight’s core functionality

Covered in the video:
 - The Dashboard
- Idea Pages
- Idea Challenges